The Ripple Effect

How we all affect culture.

“Culture doesn’t just come from the top down, it comes from the bottom up as well.”

What the presentation focuses on.

One of the biggest blocks to cultural transformation is when team members outsource culture to the most senior roles. Team members incorrectly believe that it is only the leader that shapes the culture of a team, saying things like, “Culture comes from the top down” or “The fish rots from the head down.” However, when you look at the true psychology of how cultures work, you realise that these statements are inaccurate. 

Science has made incredible break throughs in our understanding of how the culture of teams and organisations works. In a nut shell, we have discovered that culture comes from ‘the bottom up as well’. In this challenging and competitive business landscape, we can no longer outsource culture to the senior leaders. Every single person in an organisation affects the culture. Every behaviour from each individual sends a cultural ripple that affects the people around them, thus shaping the culture. Just think of a time when you have been in a team where that one bad apple destroyed the culture of a team!

Outcomes from the presentation

This fascinating, humorous and enlightening presentation will completely change the way your team views how they affect the culture of the organisation.

Your team will learn that:

• Every member of a team has a profound impact on what that culture looks like.

• Human behaviour self excites. Humans are not as independent as we would like to believe and tend to copy the behaviour of the people around them.

• Every time you exhibit behaviours that are not aligned to the desired culture of the team, the culture is eroded.

• Small behaviours are often thought of as being trivial. However, the wrong small behaviour can have a huge negative impact on a team or culture.

• A clear list of positive ripples each person in the team can send to improve the culture of the team.

Problems it solves 

• The team becomes clear about what behaviours they need to apply more of and what behaviours they need to avoid to improve the team culture.

• Increases one’s self-awareness about how they affect team dynamics.

• The team starts to hold each other accountable for their impact on the culture.

Key words

Trust, culture, individual responsibility, leadership, behaviour.

Research Outcomes 

In a number of organisations the materials presented in this presentation has lead to; 

• 160% increase in the level of trust in the team. 

• 74% increase in how supportive team members felt the team culture was. 

• 43% decrease in the stress levels of the team.

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